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Head of Growth (Middle Funnel & Lifecycle)

BankNyou

Noida

Not Disclosed

8 - 13 Years

Full Time - Permanent

Views:4

Applicants:0

Posted on 16 Mar, 2026

In Office

Job Description | Responsibilities

Funnel Optimization & Conversion Rate Optimization (CRO)
Drop-off Recovery: Analyze the loan application journey to identify where users abandon (e.g., KYC, bank statement uploads, or E-mandate).
Nurture Automation: Build sophisticated Omni-channel journeys (WhatsApp, SMS, Email, Push) to nudge users back into the funnel.

Overview

  • Industry - IT - INFORMATION TECHNOLOGY
  • Functional Area - Marketing / Digital Marketing / Advertising / Market Research
  • Job Role - General Manager / Head - Marketing / Category Management
  • Employment type - Full Time - Permanent
  • Work Mode - In Office

Qualifications

  • Any Graduate - Any Specialization
  • Any Post Graduate - Any Specialization
  • Any Doctorate - Any Specialization

Job Related Keywords

Head of Growth Growth Marketing Lead Growth Marketing Manager Lifecycle Marketing Lead Lifecycle Marketing Manager Head of Lifecycle Marketing Growth Strategy Lead