Industry -
ITES / BPO / KPO / OUTSOURCING / CUSTOMER SERVICE / CALL CENTER / OPERATIONS
Functional Area -
Marketing / Digital Marketing / Advertising / Market Research
Job Role -
Digital Marketing Executive / Sr. Executive
Employment type -
Full Time - Permanent
Work Mode - In Office
Job Description | Role and Responsibilities
Plan, execute, and optimize end-to-end paid campaigns across search and social (Google Ads, Facebook/Meta) to meet acquisition and revenue KPIs (CPL, CPA, ROAS).
Manage organic channels: support SEO initiatives, publish and update CMS content (WordPress), and implement on-page optimizations to improve organic visibility.