Functional Area -
Marketing / Digital Marketing / Advertising / Market Research
Job Role -
Head / VP / GM / Director - Email Marketing
Employment type -
Full Time
Work Mode - Hybrid
Job Description | Role and Responsibilities
Create and deploy high-quality tactical marketing email campaigns to drive bookings from repeat customers and convert prospects, using inquisitive rules or workflows
Implement a rapid-pace test-and-learn plan to continually improve email performance, including A/B testing strategies for subject lines, calls-to-action, design.