Head Digital Marketing

• Design and oversee all aspects of Digital marketing including marketing database, Content, emails, PPC, and Display advertising
• Create a strategy road map, setting goals & milestones for marketing, brand stewardship, customer experience & demand generation for each Geo, and the ability to deliver on plans and revenue targets
• Is deeply customer-obsessed and creates campaigns in alignment with buyer personas and product - market- customer fit
• Conduct keyword research, build campaigns, write ad copy, manage bids and regularly optimize campaigns
• Set up A/B test campaigns, analyze results and make strategic recommendations
• Develop and Manage campaign budgets to deliver on defined metrics
• Provide regular and ad hoc reports, both client-facing and internal Knowledge & Experience

Overview

• Industry - STRATEGY / MANAGEMENT CONSULTING FIRMS
• Functional Area - Marketing / Digital Marketing / Advertising / Market Research
• Job Role - Head / VP / GM / Director - Digital Marketing
• Job level - Sr. Management
• Team Management - Yes
• Employment type - Full Time
• Work Mode - In Office

Qualifications

• Any Graduate - Any Specialization
• Any Post Graduate - Any Specialization
• Any Doctorate - Any Specialization

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